"The only way to be sure that you're up on all the latest trends is to get to the Home Show!!”
I just heard this in a commercial and
as it came to settle in the ole brain pan
I realized that I just bore witness to
a commercial within a commercial.
the main one, the obvious one,
was for the Home Show
the other was hidden behind it.
how oh so subtle it is
not selling a “thing”
no product to buy
the commercial in a commercial
pedaling something else
something far more insidious.
the thought,
the idea,
the belief,
that we need to be up on the latest trends.
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